More Than 50% of Cox Customers Bundle Two or More Video, Internet and Phone Services
North America, BUSINESS WIRE -- July 27, 2006 -- Cox Communications is the best-positioned provider of the full triple-play of video, Internet and phone services, according to a new report from market research firm IDC. Cox pioneered the three-product bundle in 1997 and remains the nation's leading bundler with more than 1.1 million three-product bundled customers today. The IDC study evaluated market momentum and the current position of the top 10 service providers in the nation.
"In the last decade, Cox has successfully evolved from a single-service cable television company into a multi-service broadband communications provider," said David Pugliese, Cox's vice president of product marketing and management. "In doing so, we amassed 10 years of proven experience that is successfully differentiating us from others in the marketplace today. Our bundled customers count on Cox to deliver all of their communications solutions every day, backed by convenient billing and superior customer care."
The IDC study, U.S. Multiplay Bundled Services 2006 Service Provider Analysis (IDC #201727), examines penetration rates, product and service breadth, technology choices, partnerships and scale of the top 10 U.S. service providers in the field of bundled service delivery. The study is part of an ongoing ranking program of U.S. communications service providers published on a quarterly basis.
"The attractive price and convenience of a triple-play bundle greatly influence consumers' decisions to bundle their video, Internet and phone services with one provider," said Matt Davis, director of IDC's Consumer Multiplay Services. "Cox has a long history of providing video, Internet and phone services and has proven to be well-received in the marketplace."
About Cox Communications
Cox Communications, a Fortune 500 company, is a multi-service broadband communications and entertainment company with more than 5.9 million total residential and commercial customers. Cox offers an array of advanced digital video, high-speed Internet and telephony services over its own nationwide IP network. Cox Business Services is a full-service, facilities-based provider of communications solutions for commercial customers, providing high-speed Internet, voice and long-distance services, as well as data and video transport services for small to large-sized businesses. Cox Media offers national and local cable advertising in traditional spot and new media formats, along with promotional opportunities and production services. More information about the services of Cox Communications, a wholly owned subsidiary of Cox Enterprises, is available at www.cox.com, www.coxbusiness.com, and www.coxmedia.com.
Cox Communications David Grabert, 404-269-7054 David.Grabert@Cox.com or Stephanie Davis, 404-843-7872 Stephanie.Davis2@Cox.com